Texas quarterback Arch Manning apologized to ESPN reporter Holly Rowe after reacting to an AI-generated video. The video showed coach Steve Sarkisian striking the reporter. Manning delivered an insensitive comment about the fake video and later expressed regret. The video spread widely after Texas beat Ohio State.

The apology was reported Tuesday, Sept. 15, 2026. He admitted his reaction was inappropriate. No further details about the conversation were released. The incident drew attention because the video was fabricated using AI.